STRATEGY

Unieuro, a Journey of Growth and Innovation

Unieuro, with the strategic plan "Beyond Omni-Journey" approved in 2023, aims to redefine its growth path, consolidating its leadership position and becoming the preferred destination for every technological need. This ambitious plan seeks to transform Unieuro from an omnichannel retailer to a consumer-centered ecosystem, anticipating industry trends and balancing profits between traditional and innovative.

Learn more about our strategic initiatives by clicking here.